10.26.2004

At least it was worth it.



Kind of.

No, I won't be getting a 60gb iPod any time soon. My 40gb iPod has only just reached 75% full. However, if Apple does come out with a flash-based player $100-$150, I'll definitely bite.

The U2 iPod is a bit much, though. I don't like the red clickwheel.

10.24.2004

Why mini? Criminy!

>Dude u have to many Ipods. Why did u even get a Ipod mini if u have a 40g Ipod already?

To answer this eloquent email about why I bought an iPod mini, below is an email I wrote to John on March 5th of this year. I also thought it was appropriate considering recent rumors that Apple will be releasing an even smaller, flash-based iPod in time for Christmas.

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A little over a year or so ago, I was looking through the Spymac galleries. There used to be a section for "future Mac products," which were basically photoshops or 3D-rendered designs of what future Apple hardware should look like. Most were pretty bad, but some people who were skilled in the various graphics programs produced pretty good-looking designs.

Anyway, someone designed a smaller version of the iPod, using the touch-sensitive features of the current (3rd) generation iPod. It was about the size of half a deck of cards. It had a 3-line screen, the four standard buttons under the display, and a scroll wheel on the side, rather than on the front to navigate through menus. The more I looked at it, the more I realized it would be a really good idea if Apple produced a smaller version of the iPod for a few reasons.

Perhaps the most important was the fact that the full-size iPods are not well-suited for vigorous activity, such as an athletic workout. I have heard stories about people who used their iPod as they ran or worked out, and basically shook the hard drive to death. I don't know how familiar you are with how hard drives work, but they're pretty similar to a record player. A small metal arm glides over the top of the platter on a cushion of air and reads the sectors that the computer needs at that moment. The more a hard drive is shaken, that arm becomes less precise, and eventually can't find what it's looking for because it's out of alignment. The platters can also shift and bend the arm, making the whole thing completely useless. The hard drive in the iPod is essentially the same thing, just smaller.

A smaller iPod wouldn't have have as much capacity as a regular model, but wouldn't really be expected to. Type I compact flash cards can be as large as 1gb, which could hold 250 songs, and would have no moving parts, making them ideal for a smaller mp3 player that could be used while working out. Plus, if it was based on a compact flash card, that card could be removable, and you could have another 250 songs in your pocket just by carrying another CF card. Throw in an arm band, and you're all set.

Of course, these are all just thoughts I had based on a computer-generated rendering of a fictional device.

Then, a few months ago, I heard rumors that Apple was planning to unveil a smaller iPod at MacWorld San Francisco in early January. Different sites were reporting that it would have either 2gb or 4gb capacity, and cost between $99 and $149, or that there would be two versions of it, at both price points. I was reminded of my original thoughts when I saw the mockup months earlier. If it turned out cool, I decided, I would probably buy one, even though my 20gb iPod was working just fine.

Then MWSF happened, and Steve Jobs introduced the iPod mini with a much smaller form factor than the "classic" iPod, a 4gb hard drive, and a $249 price tag. What the hell? Not only was it hard drive-based, but it was $100 more than what everyone was hoping. l wasn't too thrilled with the design, since it didn't seem different enough from the regular iPod. I decided I probably wouldn't get one. Besides, by the time they were unveiled at MWSF, I had a 40gb iPod, though I hadn't opened the box yet in case Apple upgraded the iPod to a higher capacity at the same price point as the 40gb.

The iPod mini seemed like a terrible idea. Sure, it looked cool in its one-piece anodized aluminum case, and I liked the "clickwheel" control, but Apple has made a good looking mistake before in the G4 cube. My biggest problem with the iPod mini, like a lot of other people, was the price. Why would anyone in their right mind pay $249 for 4gb worth of music when another $50 would buy a regular iPod with 11gb more space?

Then Apple announced that it had 100,000 pre-orders for the iPod mini. Now, only a few weeks since it first became available, Apple is selling every iPod mini they ship, and stores can't keep them in stock. They've sold 125,000 so far, and there's no sign of a slowdown, at least until supply meets demand.

How can that be? I tried to understand the desire of it. Sure, I still kind of want one, and if I had $250 that I absolutely didn't need anywhere else, I would probably get one, just because I'm a technogeek and I like Apple products. You already knew that. Still, $250 does not compute. If 4gb costs $250 in the mini, how could anyone not spend $300 for 15gb?

I did some reading on various sites, and I remembered what Steve Jobs had said during his keynote speech at MWSF, that the iPod mini was not intended as an alternative to the hard drive-based mp3 players, but instead as competition to flash-based players. When you compare the mini to its competitors, you find that most flash-based players have only 256mb or 512mb, and they cost the same as the iPod mini. Plus, they're larger, and made of plastic. The iPod mini is the size of a business card, and only 1/2 an inch thick. While it's not flash-based, its Type II CF card 4gb hard drive is better suited to high impact activity than its bigger brother.

Then I realized why it cost $250, and I'll tell you why. First, the 4gb hard drive inside the iPod mini sells for $400 alone. Granted, that's the retail price, but still, Apple must have purchased enough of the drives to get a considerable discount from the manufacturer. Second, and this is what I consider brilliant thinking on Apple's part: People are going to buy the iPod mini just because it's an iPod. I'll explain.

The original iPod has sold over 2 million units since it was first introduced, giving Apple 70% of the mp3 player market. When people think mp3 player, they think iPod. When people decide to purchase an mp3 player, they think iPod first, because it is the standard by which all others are now judged. So why would someone buy an iPod mini when the 15gb iPod is only $50 more? Here's Apple's answer: Who cares?

Consider this: A person has decided that they are going to buy an iPod mini, because it's the cheapest one at $250. Then they get to the store, and see that the 15gb iPod is $300. After a moment of thought, they decide that the 15gb iPod is a better deal, and they instead purchase it over the iPod mini. Besides, what's another measly $50 when they're already set on spending $250? They leave the store with their new 15gb iPod, thinking that they got a better deal, while Apple gets that extra $50. There is no loser here. The customer gets what they think was a good deal, and Apple gets $300, instead of $250. Either way, chances are that Apple was going to get that guy's money. In this case, they got another $50.

This wouldn't be the case if the iPod mini cost $100, $150, or even $200, because then, we're talking a difference of at least $100 between the iPod mini and the 15gb classic iPod. Making the jump from $250 to $300 is a lot easier to rationalize than the jump from $200 to $300. See what I mean? By pricing the iPod mini at $250, Apple almost guaranteed itself increased sales of the 15gb iPod. And that is marketing genius in my book.

So back to your original question: Why would someone buy an iPod mini? Well, I'd buy one because they are small. Sure, the iPod is small, but not exactly something you could carry with you everyday without having to clip it to your belt or carry it in your hand, or some other sort of case. It's small, to be sure, but the iPod mini is even more portable, and while the iPod clips on your belt, the iPod mini fits in the pockets of your jeans.

Someone else might buy an iPod mini because they like to workout and want an mp3 player, but want more capacity than most other small players. Another potential iPod mini owner is someone who doesn't feel the need to carry their entire music catalog with them wherever they go. Then there are the people who will buy the iPod mini just because everyone else is.

Initially, I wasn't impressed with the iPod mini, but when you consider its actual competition, it's actually a good deal. Dammit, now I've talked myself into buying one.


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So, you see, I wasn't sold on the mini until I actually held one, and realized that my life just would not be complete without one. Or two.

10.16.2004

Blunckhouse

Ordered tickets this morning for Umphrey's in Chicago (again) on New Year's. I don't know if it can top last year's NYE, though. Plus, I'll miss it when Dick Clark's hair expires on Jan. 1, 2005.

As big a dick...

I have always had an immense amount of respect for Jon Stewart and The Daily Show, but never have I been so proud to call Jon Stewart a spokesman for my generation than when I saw this clip [ifilm.com] from CNN's Crossfire. When you think about it, it's kind of sad, but I'm glad that Jon Stewart is around.

10.14.2004

Cute Overload



Jake & Molly say hello.

10.13.2004

"I'm Outta There"

This appeared in my inbox the other day, along with a past-due notice on my cellular bill:



There's more info on this ridiculous feature here, but there's no picture of ultra-hip girlfriends "Me & Julie."

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A couple pics from Chicago in the next update. Maybe.

10.11.2004

Without me, it's just Aweso.

I have four Gmail invites to give out, so if anybody wants one, let me know.

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Congrats to Andy for landing a job at the Jordan Creek Apple Store in West Des Moines, and also a big thanks in advance to him for selling me that G5 at his employee discount. What a guy.

10.09.2004

Wrong Again.

Todd doesn't work at Pioneer anymore, either. I should stop drinking so much bug repellant.

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I'm in Chicago, and last night's Umphrey's McGee concert at the House of Blues was awesome. Chicago is fun, but really expensive. The strange thing that I never knew is that the city itself is pretty dead at night. The nightlife is a couple miles away, which means you have to take a cab to get there, which costs even more money. An average night out here probably costs at least $50 more than in KC, if only for the cab fare and expensive drinks. A Long Island Iced Tea was $9 at HOB, but I'm sure those were inflated prices for the concert. Still, it's a fun town, and the bums will shine one shoe for free.

That's how they get you.

10.08.2004

This Just In...

Apparently Aaron Siskow works for Farm Bureau Financial Services, not Pioneer as I said in my last post. I think I had him confused with Todd, Sonja's brother-in-law, whom I think still works at Pioneer. Regardless, just another instance where I have no idea what I'm talking about. Carry on...

10.06.2004

Aaron Siskow almost got me arrested.

It's 2am, and I can't sleep, so like any responsible inter-nerd, I'm posting. Here's a short story to explain the title:

On August 2nd, Sonja called me to say that Aaron had just called and was in town. She said it was a weird phone call, because he introduced himself as Aaron Siskow, which is weird if you already knew that Sonja and Aaron have met many times before, and she even starred in "Billings & Spivey II." (That makes no sense to people who didn't go to ISU.)

Anyway, when I called him back, I learned that he and Woodsie were in Kansas City for the evening while doing a shoot for Aaron's job at Pioneer, and Woodsie was freelancing as a grip for the shoot. They wanted to meet up if I had the time, which I did.

I was in the middle of my last week working at KCTV (and hating it), and was days away from a trip to Gettysburg for the Corcoran Family Reunion.

I picked them up at the Holiday Inn, and we headed north towards old Overland Park, because Aaron wanted to go to a bar called "The Other Place." I should note here that there are at least 3 bars in KC that are called "The Other Place," one of which I visited last Friday with two coworkers and our boss. (Another story for another time.)

I had to call Sonja back at home for directions to the particular "Other Place" that Aaron wanted to go to, because I'd never been there. At least not while conscious. On the way there, Aaron mentioned another drinking establishment in downtown KC that I was more familiar with, plus it has a patio on the roof, so we changed our plans.

I drove up I-35 towards downtown, moving at a pretty good clip, as is my nature. We rounded the gradual bend near Union Station, where a dark blue KCMO police cruiser was sitting on the shoulder. The driver, who had been standing outside the car, watched me pass and then jumped behind the wheel.

Crap.

The last time I got a speeding ticket (or any ticket) was either 3 or 4 years ago, and I had to go to two "Driver Improvement" seminars as a result, because it was my third moving violation in 12 months. I had to spend two Monday nights sitting for 6 hours in a classroom at DMACC with 20 other delinquents, most of whom had committed much worse offenses than myself. The ticket that sent me there was 79 in a 70mph zone just across the Minnesota border. That's nothing compared to my first-ever speeding ticket: 96mph in a 55 zone. I was a dumb kid. (Some might argue that 'was' is not the right word to use there.) (I might agree.)

I quickly exited the interstate hoping that I was far enough ahead of the cop that he wouldn't see it, but he did. For the sake of time, I'll summarize the ticketing procedure: There were 3 cops in the car, but only one spoke. The other two kept a close eye on my passengers. At one point, after looking at my license and insurance info, Officer Talky asked me who's car I was driving. This may be standard procedure for police, but it caught me off guard, and just seemed like a stupid question. Do I look like a car thief?

They went back to the patrol car to run my ID and apparently also take a nap, because it seemed like an eternity before they were back at my window. The cop gave me a ticket to sign, which "doesn't mean you plead guilty, it's just a record of the stop." Great, whatever, you're a moron.

The ticket was for 67 in a 55. I honestly didn't know that it was a 55mph zone, but it's not like 67 is ludicrous speed. (My car is capable of that, though.) When I signed the stupid ticket, I noticed that the cop handed me a felt-tipped pen. I also noticed that there was no fine information on the ticket. He said that would come later in the mail. Shortly after that, he gave me a copy of the ticket and sent us on our way.

Then I noticed that, since it was a carbon copy and since he used a felt-tipped pen, there was no information on the ticket about the stop, except for my signature. Stupid cop.

I put the ticket in the glove box and headed to the bar. The night was so humid that my beer evaporated before I could finish half a cup, and soon I was soaked with sweat. We left around 1:30 (I think), and I dropped them off at their hotel. And I forgot about the ticket.

Two weeks later I was digging through my glove box looking for a deposit envelope when I came across the yellow ticket. I checked it again for a fine and a date, but even if it had been written on the ticket, it wouldn't have been legible. Later that day, I called the number on the back of the ticket to check on its status. The woman I talked to was polite and helpful, but couldn't give me much information. She told me that it was "in the system," but didn't know the fine. She said I would probably receive it in the mail in a day or two. So I forgot about it again.

A week later, I came across the ticket again while searching through the piles on my desk. Again, I called the number on the back. This time, the woman I spoke to (a different one from the first call) wasn't very helpful at all. She said that it was in the system, and that I should have received it by then. I asked if I could pay it over the phone or come downtown and pay it, and she said, and I quote, "You don't wanna do that. That would mess it up more than it already is. It'll probably come in the mail today or tomorrow." So, I gave up. And I forgot about it again.

Now it's Friday, September 24th, almost 2 months since I got the ticket. I picked up the mail and noticed a letter from the Kansas City, Missouri Courthouse (or something like that) and thought my ticket had finally arrived.

Wrong. Inside was a bench warrant for my arrest. If I was "found operating a motor vehicle on the streets of Kansas City, Missouri," I would be "arrested and my vehicle impounded." Say it with me now: WTF? According to my warrant, I had 45 days to pay the ticket, and since I didn't, I was considered a fugitive by the state of Missouri.

A wanted man.

Since it was past 5 o'clock, I called the only two people I know of with extensive experience with the law. One, now ironically a law student in Chicago, told me that I may need a lawyer. The other, told me he knew a lawyer and that he'd call me back with the guy's name. I barely slept at all that night, especially when there were already plans to go to the opening of the Apple Store on the Plaza the next morning in...DOWNTOWN KANSAS CITY, MISSOURI.

I drove like a nun (who knows how to drive), and except for one close call with an Overland Park cruiser, the weekend passed without incident. With nowhere else to turn, I called my dad Saturday afternoon to get his advice. I had resisted telling him about it because he has always (correctly) suspected that I drive too fast. Surprisingly he took it rather well, and assured me that I wouldn't need a lawyer, but I may have to go before a judge.

I've only been before a judge once before, and it was for my 96mph speeding ticket. I was a junior in high school, and I was scared to death.

On Monday morning. I slowly got out of bed. Not knowing what else to do, I called the number on the ticket again. This time, I was put on hold, which didn't help. I gave up after 5 minutes, and realized I'd have to go it alone. I put on a shirt and tie, and headed downtown.

After finally locating the right building (which took 2 tries and annoyed 3 security guards), I found myself in line for a cashier inside the Kansas City Municipal Building. The people ahead of me only spent 2 or 3 minutes at the counter, and then left. I had a bad feeling, however, that as soon as I got to the window, the cashier would sound the alarm, and guards would swoop in from all sides and drag me off to a holding cell with a big bald guy named Suzie.

When my turn finally arrived, I presented my bench warrant and my blank speeding ticket. The lady behind the counter takes one look at it and said: "Hundred eighteen fifty."

That's it? All I have to do is write a check? Surely there would be more drama. I looked around, but the security guard in the corner was more interested in something on the ceiling. I pulled my checkbook out of my leather legal pad holder ($10 at any office supply store, and a must-have for pulling off the "I'm an honest taxpayer, this is all just a big misunderstanding" look), and wrote out a check for $118.50.

The cashier gave me a receipt to sign, which was another carbon copy, and handed me a felt-tipped pen. I pressed as hard as I could when signing my name, which resulted in a signature that would have looked more appropriate had it been in crayon. "Next," she said.

And that's pretty much where the story ends. I paid my fine, I didn't get arrested, but for a weekend, I knew what it was like to be on the run. To always be looking over your shoulder for The Man. And you can tell your friends that you once knew a fugitive.

As a final note, I found out later that same day that, all along, I could have paid my ticket online 3 business days after the traffic stop. This seems incredibly convenient, which must be why no one I talked to told me about it.

Well, now it's 3:17am, so I'm going to take another shot at getting some sleep, but before I do that, I think I'll rip those little tags off the mattress...

10.04.2004

Don't Forget Poland

Do you work evenings and, as a result, did you miss the 9/30 Presidential Debate like I did? Well, don't fret, because it's now available for free from the iTunes Music Store. [iTMS link]

I've been listening to it for the past hour, and I've made the following conclusion: George W. Bush is a complete moron.

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In other news, I have got to stop buying iPods.